Should You Be Data-driven,
Data-informed, or Data-inspired

Confused by all the data hyphenates? Data-driven vs data-informed vs data-inspired... On what seems like a daily basis, new studies are being published highlighting the value of product management and data literacy and driving decisions using data, and another term is born.


What You Will Learn

Let’s take this as an example: “Data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers, and 19 times as likely to be profitable as a result,” according to McKinsey Global Institute (2020). With studies such as these, the pressure on product managers to be experts in these methodologies and all things data is surging.

More than just a list of trendy terms, knowing when and how to be data-driven, data-informed, or data-inspired is the key to creating winning strategies and answering path-finding questions. In this webinar, we define each methodology, discuss their differences, and provide product managers with the tools to leverage them with confidence.

What it means to be data-driven, data-informed, and data-inspired Why Product Managers need to excel at all of these to be effective How to optimize decision-making by leveraging the appropriate methodology

Your Panelists For This Webinar Are


Todd Blaquiere

Principal Consultant and Trainer | 280 Group


Rina Alexin

CEO | 280 Group