Creating Team OKRs That Inspire and Drive Value

Start using OKRs that empower your team to innovate and truly drive value. 


What You Will Learn

Is your team driven or just driving? Those who are just driving without clear and compelling goals are, as Mark Twain once said, “...merely existing.” They may be busy creating expected outputs, but they lack the inspiration to innovate or pursue exciting destinations beyond mere baseline expectations. 

To be truly driven, you need goals and a vision for transformation —horizons worth driving toward with energy and gauged progress. That’s the purpose of Objectives & Key Results (OKRs). OKRs don’t just measure product health — they serve as the driving reason for alignment around goals that can truly transform product outcomes.  

During this webinar, we discuss how to set aspirational OKRs to create a driven team that drives with purpose toward new horizons.  


Key takeaways:
  • How OKRs provide purpose to teams.
  • How to develop OKRs that align, inspire, and drive value for your team.
  • How to accurately grade your OKRs to evaluate success. 

About the Presenters


Todd Blaquiere

Principal Consultant and Trainer, 280 Group

Todd has deep experience in creating product and marketing strategies for companies ranging from start-up to enterprise. He is adept at building motivated teams, finding simple solutions to complex market problems, and delivering on winning strategies. At the heart of his greatest technology successes lie his ability to connect with users, peers, and stakeholders as partners. He also makes it his personal mission to make work fun for everyone.


Roger Snyder

VP of Products and Services, 280 Group

Roger has over 25 years of experience in high technology, first working in development, project management, and business development before finding his true passion – product management. Before joining 280 Group, Roger led product management teams for over 15 years, serving as Sr. Director or Vice President of product management at multiple firms. He was a key contributor to the success and growth of Openwave, increasing revenues in the core infrastructure business to over $100M in 3 years.